Just saw this pop up on the intertube wires: Web 2.0 Services Being Bought by Media Companies.

On the face of it, straight away, you can see both Kaboodle and Clipmarks are not media outlets. They are not press, or blogs, or magazines. Hearst, and Forbes, deal in these areas – and it seems very interesting to me that they would take an interest in something out of their usual line of business. Maybe they are worried that new media is going to trump them. Maybe.